UniverCity Year project to enhance cultural initiatives

During the 2020-21 school year, students from the one-year Wisconsin Business School’s Arts and Creative Enterprise Leadership program executed a meaningful consulting capstone project with the City of Wisconsin Rapids. In partnership with UniverCity Year (UCY), students collaborated to help develop a framework to help the city enhance cultural initiatives.

UniverCity Year partners with class to create a collaboration of art communities in Wisconsin Rapids

The City of Wisconsin Rapids recently underwent an assessment of branding, marketing, economic development, and the arts through a partnership with UniverCity Year and the Wisconsin Business School’s Arts and Creative Enterprise Leadership program course, Management and Human Resources 746/747: Impact Consulting for Arts-Based Organizations and Communities.