The return to belonging and reclaimed narratives about these lands

2019 Jordahl Lecture storytellers
Midy Aponte


Midy Aponte

Chief Experience Officer, Spitfire Strategies

Thursday, October 8, 2020
6:30-7:30 p.m. CDT



Join us for a discussion with Midy Aponte, chief experience officer at Spitfire Strategies, as she discusses the current reckoning of our nation’s history and highlights the role of communication in reexamining our collective relationships with the land, and each other.

As a communication strategist, Aponte has devoted her career to driving national narratives on important issues. From income inequality and environmental justice, to health equity and cultural preservation, Aponte is nationally recognized for her ability to advance issues using creatively conceptualized and smartly implemented communication tactics.

Aponte is also a persistent advocate for the preservation of American Latino culture and history. A daughter of Cuban immigrants, Aponte served as the founding executive director of the American Latino Heritage Fund of the National Park Foundation, where she built a nonprofit fund that inspires awareness of historic preservation, outdoor recreation, and conservation among American Latino audiences.

Aponte is an alumna of the National Hispana Leadership Institute’s Executive Leadership Program (Class of 2011) and the United States-Spain Council’s Hispanic Leaders Program (Class of 2014). Currently, Aponte serves on several nonprofit boards, including the Alaska Wilderness League and the Latino Community Foundation of Colorado, and is a member of the GreenLatinos network and the Diverse Environmental Leaders National Speakers’ Bureau.

The Jordahl Public Lands Lecture has been established to honor the legacy of Harold “Bud” Jordahl, a Wisconsin conservation pioneer who built much of the conservation policy framework that we take for granted today. Learn more about his legacy here.

*Live closed captioning will be available for this session.*

Presented in partnership with:

cherish wisconsin outdoors fund
gathering waters
1000 friends of wisconsin
Groundswell Conservancy
Caring for Our Corner of the Earth Natural Resources Foundation of Wisconsin
Aldo Leopold Nature Center
wisconsin public radio